New Beautiful China Eco-Friendly Coatings Project Starts Construction in TEDA

Recently, the New Beautiful China Eco-friendly Coatings Project, located in the Nangang Industrial Zone of TEDA, obtained the permit and officially started construction. This project is invested and developed by Tianjin New Beautiful China Color Material Co., Ltd., with a total investment of approximately 300 million RMB. It is designed to have a production capacity of 50,000 tons of eco-friendly coatings and 20,000 tons of resin. The project will establish several highly intelligent production lines and its products will mainly serve industries such as automotive and component corrosion protection, glass, mirror, and coiled material.

Established in 1984, New Beautiful China is a leading supplier of specialty industrial coatings worldwide and the first in China to research and produce mirror back coatings. It provides products and services to over 40 countries and regions globally while holding a domestic market share of over 80% and an international market share of approximately 40%. The company has formed strategic partnerships with well-known customers among the global top 10 in the glass industry, making it a true “Hidden Champion.” New Beautiful China has created its own brand of coatings for solar thermal power generation devices, achieving domestic production of high-end specialty industrial coatings. The company also participated in coating projects for numerous large-scale solar thermal power projects in China.